Brett Simberkoff

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Biography

Brett Simberkoff is the Founder and CEO of Tradeify, a leading futures prop trading firm focused on helping traders access capital and build sustainable trading performance.

With countless years of experience in the financial markets, Brett has developed a deep understanding of both trading strategy and the structural mechanics of prop firms. He has helped scale Tradeify into a platform serving tens of thousands of traders worldwide, with over $160 million in payouts.

Brett is known for his practical, no-nonsense approach to trading education, focusing on risk management, consistency, and strategies that work within real prop firm environments.

Sessions By Brett Simberkoff

Prop Firm Insights: What Actually Works for Traders

Brett Simberkoff

CEO, Tradeify

In this session, Brett Simberkoff pulls back the curtain on how prop firms actually operate and what separates consistently profitable traders from those who struggle to pass or maintain funded accounts.

He will break down how different prop firm models work, including evaluation structures, funded account pathways, payout mechanics, and risk rules - and how each of these impacts a trader’s ability to succeed long-term.

Going beyond theory, Brett will walk through a real trading strategy he uses, showing how he approaches market structure, trade selection, and risk management on live charts. The focus is on practical execution - not indicators or shortcuts - but the decision-making frameworks that experienced traders rely on.

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